International Travel Expo Ho Chi Minh City 2024 to Lead Asia’s Travel Market with Strong Global Support

The International Travel Expo Ho Chi Minh City (ITE HCMC 2024) is poised to emerge as a major force in Asia’s travel industry, fueled by the involvement of top global companies and organizations, heightened interest from esteemed international media outlets, and ongoing improvements to its International Hosted Buyer Program.

Taking place from 05 – 07/9, at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, the event aims to establish Vietnam as a central tourism hub in Asia. “We position Ho Chi Minh City and Vietnam as not just tourist destinations, but as a central tourism hub for Asia,” said Mr. Le Truong Hien Hoa, Deputy Director of the Ho Chi Minh City Department of Tourism.

Global Industry Leaders Set to Gather at ITE HCMC 2024

This year’s expo is set to host prominent international travel companies for the first time, including Australia’s Flight Centre Travel Group, a Fortune 500 company with a presence in more than 90 countries, and Intrepid Travel, named one of TIME Magazine’s 100 most influential companies in 2023.

ITE HCMC is also attracting key players from significant tourism markets such as the United States and Europe. Notable participants include Collette, America’s oldest travel company with over a century of expertise in luxury tours, and Exim Tours from the DERTour Group, a leading European travel service provider.

CNN to Spotlight a Vietnamese Tourism Event for the First Time

For the first time, CNN will provide extensive coverage of a Vietnamese tourism event for its Marketplace Asia program. This will significantly enhance the international visibility of ITE HCMC 2024, opening up new avenues for promotion and collaboration. The event has garnered support from over 40 international media agencies across 10 countries and territories.

Enhanced Hosted Buyer Program Drives Quality and Impact

With over 450 companies and brands exhibiting, and 200 international buyers from 33 countries and territories confirmed, the International Hosted Buyer Program is set to grow by 10% from 2023. This increase highlights ITE HCMC’s importance as a premier platform for global business networking.

Throughout the three-day event, ITE HCMC will facilitate 10,000 B2B meetings, each tailored to the specific business needs of participants, ensuring effective matchmaking and maximum results. The online scheduling system, available from August 20th to September 20th, allows international buyers to pre-arrange meetings, minimizing on-site wait times. Additionally, the upgraded ITE HCMC App now features AI-driven matchmaking and QR code scanning for instant partner information, further enhancing efficiency and supporting the event’s eco-friendly objectives.

Strategic Collaborations

ITE HCMC 2024 proudly announces its strategic partners: Vietnam Airlines as the Diamond Sponsor and Official Airline; Saigontourist Group as the Diamond Sponsor; Nam A Bank as the Gold Sponsor; with Airports Corporation of Vietnam (ACV), GEM Center, and Renaissance Riverside Hotel Saigon as Bronze Sponsors. Valued partners include Vietjet, Emirates, Vietravel Airlines, Sofitel Saigon Plaza Hotel, Le Meridien Hotel, Mobifone, Air China, and China Southern Airlines, whose support has been instrumental in inviting potential travel businesses to participate in the International Buyer Program, contributing to Vietnam’s and the region’s tourism industry.

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